Terms of service
Last updated June 9, 2026
The service
AquaCounsel provides AI decision support for water-treatment dealers: a specialist agent that captures and qualifies leads on your website, diagnoses water concerns from sourced reference data, recommends from your own product catalog, and books your in-home test. By subscribing to or using the service, you agree to these terms on behalf of your dealership.
Acceptable use
You agree not to:
- Resell, sublicense, or white-label the service outside your own dealership without a written agreement with us
- Probe, scrape, or reverse-engineer the service or its data sources
- Use the service to send spam or to mislead homeowners about who they are talking to
- Present AquaCounsel’s answers as the advice of a certified specialist when no specialist has reviewed them
We may suspend access for use that breaks these rules, after notifying you where practical.
Decision support, not professional advice
AquaCounsel is decision support. It is not a certified water-treatment specialist, and the dealer’s certified specialist owns every recommendation and every treatment plan. AquaCounsel’s answers cite their sources, but they do not constitute professional water-treatment advice to homeowners — final sizing, selection, and installation decisions belong to the qualified people who confirm them, normally through an in-home water test.
Subscriptions and billing
Plans and prices are as listed on our pricing page at the time you subscribe. Subscriptions bill in advance for each billing period. You can cancel at any time; cancellation takes effect at the end of the current billing period, and fees already paid are not refunded except where the law requires it.
Limitation of liability
To the maximum extent permitted by law, AquaCounsel is not liable for indirect, incidental, or consequential damages arising from the service, and our total liability for any claim is limited to the fees you paid us in the twelve months before the claim arose. Nothing in these terms limits liability that cannot be limited by law.
Changes to these terms
We may update these terms as the service evolves. When we do, we will update this page and its last-updated date, and material changes will be communicated to subscribers before they take effect. Continued use of the service after a change means you accept the updated terms.
Governing law
These terms are governed by the laws of the State of Delaware, without regard to its conflict-of-law rules, and disputes will be resolved in the courts located there.
Contact
Questions about these terms: hello@aquacounsel.com.
Related: privacy policy.